Lakeside Roofing
Client
Lakeside Roofing
The client wanted to get commercial building owners thinking about their roofs before leaks turn into full-blown disasters. Instead of showing the usual “perfect shingles” shot, we went for humor with a drenched businessman in a flooded office. It's a scene that makes the message impossible to ignore: don’t wait until it’s too late. Lakeside Roofing specializes in keeping businesses dry, damage-free, and open for business.
Tags
Outdoor
To keep the humor rolling, we launched a hiring campaign with an unexpected spokesperson, a cheerful dog in a hard hat and safety vest, ready to recruit new team members.
